Ashley Blackmer Photography

Ten ways to use your Real Estate Visual Media to Market Property Sales

Online Listings

Social Media Platforms

Social media has become a game-changer in real estate marketing. Share stunning images and videos across platforms like Instagram, Facebook, and Twitter to engage with a wide audience. Use hashtags and location tags to increase visibility and connect with prospective buyers.

real estate visual mediaReal Estate Websites

Creating a website for an individual property is a great way to promote your listing. Collaborate with property listing websites to ensure your visual content is prominently displayed. Many potential buyers start their search on these platforms, so it’s essential to make your property stand out from the competition.

Email Marketing

Create visually appealing email campaigns that include property images and videos. Use these as a way to keep potential buyers informed about new listings, price reductions, or upcoming open houses.

Virtual Tours

Provide an immersive experience with 3D virtual tours. These allow prospective buyers to explore the property from the comfort of their own homes. Virtual tours are especially valuable for out-of-town or international buyers.

Print Materials

Open Houses

During in-person showings and open houses, display high-quality visual media to highlight the property’s best angles and features. Engage with visitors by providing printed materials or digital presentations on tablets.

Storytelling through Video

Create captivating videos that tell the property’s story. Showcasing not only the physical aspects but also the lifestyle it offers can be a compelling way to connect with buyers on an emotional level.

Before and After Imagery

If the property has undergone renovations or improvements, use before-and-after images to highlight the transformation. This can showcase the potential of the property and the value it offers.

Neighborhood and Community

Visual media isn’t just about the property itself. Highlight the neighborhood and local amenities through images and videos. Buyers often consider the location just as much as the property itself.

Ashley Blackmer

Specializes in capturing stunning branded visuals for businesses as well as property photography for real estate professionals in the Las Vegas and Los Angeles area.

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